Identity is important for any business, it can lead to the rise or fall of any company. By using a
variety of research techniques and design strategies, I can push your company into the public eye and put you ahead of the competition.
My branding options extend from helping small business brainstorm to high end full corporate branding packages.
Building an Identity
A brand isn't a simple deliverable; it's the identity of your product/company. I work directly with you to create an
identity that best represents their vision.
Brand Strategy
We will establish a strategy to engage consumers with your product. I will provide a
roadmap that will direct your branding/marketing decisions for years to come.
Creation through Collaboration
You determine your level of involvement with the product. From our consultation, we'll establish the project flow
to create complete transparency.
What to Expect
From our consultation, I'll identify the scale of your needs/request and establish an agreement tailor-suited to your needs. However big or small,
I am here to help you out, even if it just means pointing you in the right direction.
Financing
Price points are based on the project scope. The Price provided below should not
be taken as fixed, but rather as guidelines on what to expect based on the money you pay.
Service
General Timeframe
Est. Price Range
Brainstorm Session(s)
1-7 day(s)
$200-$1,500
This is an extended consultation meant to help starting business' start considering design thinking for
their brand strategy when they don't have the means to start a full branding project.
• Collaborative brainstorming for Branding
• Establish precedence and competition
• Facilitate discussion to answer "Big Problems" and generate brand strategy
• Business overview including company needs, goals, and scalability factors
Small Business
2 Week - 1 Month
$1,000 - $3,500
This is a budget option for a small business to facilitate growth. As the business develops,
it should inevitably purchase a more substantial branding package.
• Collaborative brainstorming for Branding
• Concept mapping facilitation for the brand to include privatized or group brainstorming
• Business overview including company needs, goals, and scalability factors
• Brand strategy put into place to facilitate company growth
• Field research and minor content creation
• Color, typography, & language analysis
Professional
2 - 6 Months
$4,500 - $8,000
At this price range you are expecting a solid framework that you can use for years to come. Multiple techniques
are utilized to maximize brand strategy and an established record ensures that future branding ventures are built
on an established foundation. May contain some form of deliverables outside of base documentation.
• Product Overview
• Concept mapping facilitation for the brand to include privatized or group brainstorming
• Mood Boarding
• Research on precendence and user surveys conducted for strategic marketing
• weekly to bi-weekly meetings to discuss brand strategy
• Brand structure identification and scalability factors to help your brand last
• User persona creation with Empathy Maps, As-Is / To-Be Mapping, Pain Points and Opportunity analysis
• Alpha and Beta designs for websites
• Brand proposal & framework analyzing how to maintain consistency along a variety of fields
• Color, Typography, & Language Analysis
• Design Document upon request
Corporate
4 Months - 1 Year
$8,000 - $30,000
This package includes a complete overhaul of your company, including all interconnected media enterprises.
Meticulous documentation ensures that stakeholders have firm control of the direction of the venture without having
to micromanage work flow.
• Any/all requested features from the "Professional Package"
• In-depth brand strategy with board meetings to facilitate stakeholder feedback and inclusion
• Involved interaction with stakeholders and consultants
• Extended time conducting field study (interviews, surveys, auxiliary research)
• Formation of complete visual identity system to include logo, web design, and branding assets.
• Detailed illustrations portraying concepts and pertinent information readily available to share to stakeholders
